Social media seems relatively new, yet, I find it hard to really remember a time before our thumbs weren’t incessantly scrolling through content – adding, sharing, liking, commenting – the excess of it can leave one in a dizzying, anxiety laden frenzy. Not only has the general public caught on but if you are a celebrity you are told that it’s important for your “brand”. To invite your fans into an intimate portrait of your life. An instant message to your key audience and an instant understanding of what your key demo is telling you is the zeitgeist. What your fans are craving. What your fans are following. What your fans are consuming. This seems like such a wonderful tool. Well, not always. You see, in the genesis of social media I don’t think anyone has really taken into account the bullying aspect. Sure there is the delete button, the block button, the “report card” but the minute you read horrible comments they become a scar etched in to your skin. Insensitive feedback that you carry with you throughout your day and unfortunately a comment that you might carry throughout your life.

Those in the public eye become unique targets for people to fire rapidly without much thought.With a vast amount of followers, there are hundreds to hundreds of thousands of people ready and willing to attack. Words that are degrading, gratuitous and sometimes down right dangerous. But you don’t need me to tell you. You’ve seen it yourself. It always shocks me that a person takes their time to tear a person down. Someone they have never even met and most likely will never meet. A person that they know absolutely nothing about and yet feel like they have this burning hatred inside them that must come forth. One might believe that because a person decides to be in the public and share intimate parts about their life it gives people free will to hurt. Like somewhere along the way they lost all human emotion or feelings. But it’s just not true.

As humans, (celebrity or not) our first instinctual reaction is to retort. We innately want to defend ourselves, our family and our children. When this has happened to me in the past, I’ve realized that you can’t . Most of the people who wish ill will on social media have private profiles. Funny how that works. I find it a common pattern. Just like bully’s in life, bullies on social media don’t want to be accountable for putting people down. They feel invincible hiding behind a wall. They become cowards and hide behind that mask, a conscience vail and social media has become a perfect platform to do so.

Social media has given us a voice that we all so deeply crave. A voice that can cut deep. It can cut sharp. Don’t get me wrong, I love that everyone has a platform for their voice to be heard. Use it. I just think that we have the opportunity to use our voices to uplift, come together and if used correctly, change the world. So let’s stop the bullying behind our “private profiles” and band together for change. Stop hiding and start inspiring.

bullies bottle and heels


  • Belinda Munyeza

    I think this is a strong message worth spreading. Often times we all forget that just because we can’t be seen doesn’t mean that we don’t have an effect on others. I admire you Tammin and I think you’re a strong inspirational woman. The world may bring you down and forget that you’re human too but you can use the power of your words to inspire change. Bullying on social media is disgusting and makes me very sad too. But the world needs more voices like yours pointing this out to make a difference. Keep spreading your message and empower others to do the same

  • Gemma

    I was bullied for 5 years both face to face and by social media. I understand how hurtful it is to have those comments written about you from someone you don’t know… but from someone you see every day it made you dread to wake up. Every tiny comment that she made would make me think are they talking about me? The worst thing was my closest friends were also her friends and they were too afraid to stand up and tell her it was wrong. The only way I escaped was through drama and acting. For that time I could be someone else. I was no longer someone who felt weak but someone who was strong. Without my drama class I honestly don’t think I could have made it to this point.
    I’d hate to see any comments on anybody’s pictures particularly celebrities. I have never had anyone that I don’t know make comments about me but any words hurt. That sticks and stone phrase is not true. Your writing is powerful as people learn that you are not alone.